Meet Learners Where They Learn: Understanding Your Learners Drives Results

A store manager worked 20 hours of overtime last week. Does she have time for a 45-minute eLesson? Should a housekeeper that has never sent an email and currently does not own a computer be required to attend a one-hour webinar? A computer technician with years of experience needs to learn a new process. Should she read a physical training manual? Examples like these are why it is so important to study our learners and understand how they learn. By researching our base, we can develop customized training experiences that meet learners where they are, creating as little friction as possible in their learning environment.

Discover how Choice Hotels has studied our learner population for the past few years and improved our learning environment and our training as a result. Our goal continues to be helping our learners get the training they need to drive the performance of our hotels. A thorough understanding of our learners has been the foundation of these efforts. In this session, we’ll walk through a case study displaying successful and unsuccessful content launches for Choice Hotels over the past few years, discussing what was learned about student behavior from each occurrence. We’ll share the student engagement analysis that was completed to determine how to best promote content and train our audience, as well as the learning personas developed to provide the instructional design team a better understanding of the learners. We’ll also share learning preferences research that has allowed Choice Hotels to better inform our training department and stakeholders on what training to create for students.

In this session, you will learn:

• Proven practices from Choice Hotels that have resulted in highly successful learning experiences, including positive data showing increased implementation of the training
• The importance of student engagement data and how it can be utilized to improve training experiences and the impact of the training
• Examples of how to use student data to better prep stakeholders for content creation requests
• How using learning preferences to restructure your learning environment can improve student engagement and the effectiveness of training