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302 Working Backwards: Develop an Enterprise Learning Strategy to Address Future Business Needs—Not Customer Wants

1:30 PM - 2:30 PM ET
Tuesday, December 5

Developing a learning strategy is a key responsibility and capability of any learning leader. However, a common pitfall is designing a learning strategy around a specific business leaders’ wants or requests. Or alternatively, around the latest and greatest trends in the learning industry.

In this session we will explore a more pragmatic and valued approach to developing learning strategy that uses business problems, data, and milestones as the anchors for learning strategy. Rather than designing for any one individual, job role, or business function, we will look for signals in the business such as transformation objectives, seasonality, or product or service launches. We will use these anchors and leverage a working backwards approach to design an overall learning strategy and roadmap. We will deep dive examples of learning strategies to analyze the business problems and then the learning approach, technology, and talent required to make your learning strategy become reality.

In this session you will learn how to:

  • Work “backwards” to design a learning strategy and roadmap that is directly connected to business impact or transformation
  • Identify milestones or signals in the rhythm of the business to anchor a learning strategy
  • Develop or improve your organization’s learning strategy through lessons learned from a diverse set of examples and case studies

Frank Nguyen

Executive Director


Dr. Frank Nguyen is a learning executive who specializes in transforming learning organizations through strategy and technology. He has led enterprise learning for Fortune companies including AIG, Amazon, American Express, Intel, MicroAge, and Sears. Frank has published extensively on the intersection of eLearning, instructional design, and performance support. He is a recipient of the Learning Guild Master and the ISPI Distinguished Dissertation awards. His work on compliance training, learning strategy, business transformation, and technology has been recognized by Brandon Hall and Chief Learning Officer. Frank has served on a variety of learning industry committees for Adobe, ATD, BJET, Brandon Hall, eLearning Guild, and ISPI.